My Role:

Creative Lead, Art Direction

As the Creative Lead for the Verizon ABM account, I spearheaded the development of innovative marketing campaigns tailored to high-value enterprise clients. I collaborated closely with strategists, designers, and copywriters to craft compelling storytelling, personalised messaging, and visually striking assets that elevated Verizon’s brand presence. I also developed a new brand approach for 1:1 marketing, which is now featured in the Verizon Business Global Brand Guidelines. By leveraging insights and cutting-edge creative solutions, I helped drive engagement, strengthen client relationships, and deliver measurable business impact.